Showing 1 post by Andrew C. Vredenburg.
What’s in a Name? Protecting Your Business’s Name from a Look-Alike
Due to the depth of information this article provides, the full article is linked below and is also featured under 'Publications' on this site.
As the old phrase goes: what’s in a name? For any business, a name is a brand. A name is tied to a reputation, a marketing strategy, and a presence within an industry. We have all laughed at off-brand products in grocery store aisles: Mountain Mist masquerading as Mountain Dew, Mr. Pibb stepping in for Dr. Pepper, or Cinnamon Crunch Squares replacing Cinnamon Toast Crunch. Other times, similar names represent companies in unrelated industries: Domino Sugar vs. Domino’s Pizza or Delta Airlines vs. Delta Faucets. But when does a company’s name cross the line into violating another company’s rights?
See the full article here.
Categories: Intellectual Property, Trademarks
Share
Categories
- Crowdfunding
- Patents
- Defamation
- Domain Name Registration
- Elder Law
- Cybersecurity
- Tax
- Corporate Transparency Act (CTA)
- Alerts and Updates
- Labor Relations
- Chapter 11
- Employment
- IT Contracts
- Did you Know?
- Billing/Payment
- Social Media
- Sales Tax
- HIPAA
- Liability
- Fraud & Abuse
- Sales/Disputes
- Compliance
- Inspirational
- Insurance
- Hospitals
- Cloud Computing
- Privacy
- Legislative Updates
- Copyright
- Criminal
- Mergers & Acquisitions
- National Labor Relations Board
- Contracts
- News
- Licensing
- Tax Disputes
- Startup
- Financing
- Electronic Health Records
- Artificial Intelligence (AI)
- Venture Capital/Funding
- Digital Assets
- Distribution
- Estate Planning
- Technology
- Regulations
- Personal Publicity Rights
- Hospice
- Trademarks
- Employee Benefits
- Retirement
- Department of Labor
- Entity Selection, Organization & Planning
- Intellectual Property
- Entity Planning
- E-Commerce
- Trade Secrets
- Lawsuit